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NRMA - New Wheels

Every Christmas morning, kids of all ages teeter out of their driveways on brand-new bikes, skateboards, roller-skates, and whatever else Santa delivered. The maiden voyage of the neighbourhood’s new wheels is a beautiful, wobbly, timeless moment – and a reminder to drive carefully around a different kind of holiday traffic.

Child road deaths in NSW increased significantly in 2021. This may be a nostalgic, joyful film, but it’s one with a very important message; every person on the roads has the right to feel safe – especially those exploring them for the first time.

Chief Creative Officer: Tara Ford
Creative Directors: Barbara Humphries & Benn Sutton
Art Director: Alex Polglase
Producer: Carolyn Starkey

Production Company: Revolver
Director: Leilani Croucher
Producer: Alex Taussig
DP: Lachlan Milne